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Danang industry eyes the potential of Hong Kong market in 2018, and aim to boost further actions for a sustainable development besides its recent strong markets of China and Korea.

Statistics by the Tourism Department showed that, for the first 6 months of 2018, 7,193 Hong Kong visitors arrived to Danang and witnessed a jump from 11,046 visitors in 2016 to 14,903 visitors in 2017. It is reported to increase 35% last year.

Mr. Johnny Li, Managing Director Gateway Group Limited in Hong Kong opined: "Danang has recently emerged as an attractive destination for foreign visitors. The recent Danang tourism presentation has helped Hong Kong travel agencies gain an in-depth look into luxurious accommodation services as well as the developing MICE market in Danang."

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Located along sections of Mai Hac De and Ly Nam De streets in Da Nang's Son Tra District, the Son Tra Night Market was officially opened to the public on Sunday evening. It daily operates from 6.00pm until midnight, and admission is free for all visitors.

The new night market features a total of 152 stalls selling food and drinks, souvenirs, fashionable clothes, bags, footwear, specialties, dried seafood, books, pictures and other commodities.

Speaking at the opening ceremony, the Chairwoman of the Son Tra District People's Committee, Mrs Tran Thi Thanh Tam, remarked that the purpose of the Son Tra Night Market was to to create a combined tourist and shopping space in the inner city, allowing visitors to comfortably shop, enjoy entertainment services and explore local cultural characteristics. This would help the city deal with the current lack of its own special tourism products.

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Dragonair Boosts Vietnam Network With New Service To Da Nang

Dragonair will launch a new three-times-weekly service to Da Nang commencing 28 March 2013 (subject to government approval). Now, Vietnam Airlines, KA and CX together have over 40flights per week between Hong Kong and various cities of Vietnam.

Operated by Airbus A320 aircraft, the new Da Nang service will depart Hong Kong every Tuesday, Thursday and Sunday. Da Nang, known for its beautiful coastlines, including the famed Danang Beach, is also home to three UNESCO World Heritage sites - Hoi An, My Son and Hue. The city's mix of natural, historical and cultural attractions makes Da Nang an ideal leisure destination.

In addition to connecting passengers from around the world into Da Nang, the latest destination launch will offer passengers from Vietnam more options when connecting to Dragonair's extensive Mainland China network or the international network of Cathay Pacific through the Hong Kong hub.

Dragonair Chief Executive Officer Patrick Yeung said: "Vietnam is becoming an increasingly important business and tourism destination and we are very excited about strengthening our presence in the country. Our new Da Nang service will facilitate more tourist traffic between Hong Kong and Vietnam and further boost Hong Kong's role as a major international aviation hub."

In 2012, outbound of China including Hong Kong to Vietnam totaled 1.44 million, and Hong Kong with a per capita spending per even higher than Japan incurred US$19.1 billion (+9.6%) on international tourism expenditure in 2011.

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