HORECFEX VIETNAM 2024 – The Exhibition & Forum on Technology, Innovation in the Hospitality Industry

From September 23-24, 2024, with the theme “Leading the Future of Hospitality”, the Exhibition & Forum on Technology, Innovation in the Hospitality Industry, named “HORECFEX Vietnam 2024,” will take place at the Ariyana Convention Center Danang. The event is co-organized by the Vietnam Hotel Association, Ariyana Convention Centre Danang, and is media sponsored by Vietnam Television VTV8.

HORECFEX Vietnam is an annual event that fosters innovation and growth within the Vietnamese hospitality industry of Vietnam. Its mission is to identify and provide opportunities for businesses in the hospitality sector to enhance customer experiences, improve service quality, and optimize operational management. The event connects hospitality businesses with each other and with cutting-edge solution and technology providers, forming a crucial foundation for strategic business innovation. Additionally, HORECFEX Vietnam serves as a networking platform, sharing experiences and updating market trends and technological solutions from reputable experts and speakers.

With two days of exhibitions and in-depth seminars on the main theme of applying new technology and digital transformation in the HORECA industry, HORECFEX Vietnam 2024 is expected to attract over 2,000 guests, 65 exhibition booths, 45 speakers, and more than 100 hotel and restaurant business units, including leading enterprises such as AI Chatbot, Microsoft, and Oracle….

Mr. André Pierre Gentzsch, General Manager of Furama – Ariyana Danang International Tourism Complex stated: “Known as the leading events and conferences destination in Vietnam, the Ariyana Convention Centre Danang is proud to be chosen as the annual venue for the HORECFEX Vietnam. This is the first time in Vietnam that a specialized forum and exhibition on the tourism and service industry, combined with innovative technology, is organized in the tourist city of Da Nang. It promises to bring many opportunities and useful information to businesses, reaching international levels and attracting guests from countries in the region.”

Mr. Nguyen Duc Quynh, Vice Chairman of the Vietnam Hotel Association and Chairman of the Da Nang Hotel Association, assessed: “The global digital economy has significantly changed many factors in the current tourism and service business environment. Business strategies and operational plans of tourism enterprises cannot be separated from the trend of digital transformation, applying new technologies to meet customer needs and experiences, and optimizing enterprise resources. HORECFEX Vietnam 2024 is expected to bridge hotel, restaurant, and culinary service businesses and high-tech product and service providers closer together, addressing immediate needs for digital transformation enterprise operations, and aiming towards sustainable tourism development strategies based on high technology.”

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